Twitter Mastery: 21 Videos, E-Book & 3 Reports On Marketing On Twitter

Marketing on Twitter continues to be important to your online marketing efforts. Whether you’re Internet marketing, affiliate marketing, niche marketing or promoting an offline business online, Twitter is an ongoing must-have in your marketing mix. As it continues to grow it continues to rise in priority, and the addition of tweet locations make it even more important for those marketing offline businesses.

Now more than ever it’s imperative to stay abreast of what’s working and what isn’t for marketing on Twitter, not only regarding Twitter’s evolution itself but also which tools best support your Twitter marketing efforts. So the new Twitter Mastery video series is one new Twitter tutorial that’s an immediate hit with the online marketing community…

They, like you, know that Twitter has a massive user base that just keeps growing. And they know that anytime you have massive traffic, you have a mass market. So the issue isn’t ‘Is Twitter useful for marketers?’ but rather ‘How can I effectively market on Twitter?’

And effectively and profitably marketing on Twitter is exactly what the Twitter Mastery video series is all about. The 21 videos and e-book are broken down into 5 ‘days’ – although those pursuing their online marketing efforts part-time will most likely find each ‘day’ takes them 2-3 days. None the less, these how-to training videos will get you up to speed quickly in your promotional efforts, while showing you how to avoid spamming your following on Twitter so that you can build your target audience on an ongoing basis.

3 Bonus Reports on Marketing On Twitter

Twitter Marketing Made Easy, Twitter Profits and Twitter Traffic Mastery are 3 additional reports on using Twitter as part of your online marketing mix, and you’ll get all 3 as bonuses when you purchase Twitter Mastery. While each of these reports is easily worth the asking price for the whole bundle, when combined with the Twitter Mastery how-to videos you have one of the most complete tutorials available for using Twitter profitably.

Don’t miss out on this powerful new resource, or you’ll be leaving money on the table for the next social media marketing pro to gobble up – money that could, and should properly be yours! Add Twitter Mastery to your social media marketing mix starting today by first getting all the details from the Twitter Mastery page now!

Technorati Tags: Twitter Mastery, marketing on Twitter, Twitter marketing, social media marketing, social media, online marketing, how-to videos, Twitter tutorial videos

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Avoiding The Social Media – Salespage Disconnect In Your Advanced Twitter Marketing

©2010 Doug Champigny, Advanced Twitter Marketing.

There’s a noticeable disconnect between social media sites and salespages, one that a lot more Internet marketers and affiliate marketers should be taking notice of – and it applies to anyone marketing on Twitter as well…

When people, even targeted prospects, are visiting social media sites they are in a headspace that reflects that – social. They are not, generally, in a shopping frame of mind at that point, or they’d be cruising shopping sites and salespages instead. Makes sense, right?

So if that’s so obvious, why is it that so many marketers are complaining these days that marketing on social sites isn’t working for them when they consider posting links to salespages the extent of their necessary social media marketing strategies?

No matter how well written a salespage is, it’s still just that – a salespage. And to be effective it needs to be put in front of targeted prospects when they’re in a mood to buy! Ken Evoy long ago pioneered the concept of pre-selling your prospects before passing them along to your affiliate marketing links, and in most cases that’s just as true for your own Internet marketing activities too.

Common sense tells us that you can’t overcome that disconnect – can’t expect to reframe a potential customer’s mindset – in the 140 characters we have at our disposal in our Twitter marketing efforts… But we can STILL use that ‘headline marketing’ platform to build sales – and our lists – with a slight change in tactics.

Take a lesson from the current affiliate marketing playbook – right now the highest-performing affiliates are building squeeze page systems. They offer a free download aimed at their target market, then followup with an autoresponder course to sell the prospect into the product they’re promoting. Since the prospect signed up for their list to get the download, they know that person is a targeted lead – otherwise the gift wouldn’t appeal to them.

Take a look at the psychology involved – the free e-book, report or video demonstrated their expertise in the niche, the squeeze page got the prospect to trust them enough to provide their e-mail address, and now the followup will provide more helpful information on the topic and ‘warm up’ the prospects – many of whom could eventually end up buying the product through the affiliate’s link.

So as an online marketer, use that system for your own products. Write a complimentary report on a related sub-niche and set up your squeeze page funnel. Once it’s in place you simply drive targeted traffic to it – the site, download and followup all run on autopilot so the system itself doesn’t require any ongoing effort on your part once it’s in place. And now it’s not a salespage you’re directing traffic to, but instead to a free report full of good info for those interested in the niche you serve.

Next, write a blog post about the same topic as the report and link to your squeeze page from it – tweet the blog link too! Think not so much of your Twitter marketing experience, but of your usage of Twitter yourself – how much more likely are you to click through to a free download or a blog post than to a salespage?

And the same is true of any of the other social media and social networking sites too – you’ll do much better offering free downloads and linking to helpful blog posts than you will by linking directly to salespages – and you’ll be building your opt-in list along the way for the future benefits a larger list brings.

So if you’ve got a lot of experience online and know all the ins-and-outs of reports, squeeze page systems, autoresponders and the like, start with your current or best-selling product and get the funnel online for it – then send it traffic while you focus on the funnel for your next product. Rinse and repeat til all your products have funnels specific to them, then open up those funnels to your affiliates as well!

If you’re not up to speed on those technologies and/or aren’t that well versed at driving large amounts of targeted traffic, I suggest you consider enrolling in our PowerStart Internet Marketing coaching classes, a 4-week crash course that teaches all of the above and a lot more. Weekly webinars and over 1.5 gigs of custom step-by-step training videos are combined to ensure your success, no matter how new you are to marketing online. Classes start the first Monday night of each month, so start by checking out the video testimonials sent to us by some of our Internet marketing coaching program graduates – see you after you enroll!

Technorati Tags: Twitter marketing, marketing on Twitter, social media marketing, Internet marketing, affiliate marketing, tweets, Twitter, PowerStart Internet marketing, Internet marketing coaching classes

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Tweet Traffic Rush has launched! I LOVE This New Free Twitter Tool – You Will Too!

This just launched today – it’s free, so get in now: Tweet Traffic Rush

As the author of Advanced Marketing on Twitter, I’m really picky about what Twitter tools I use or promote. This one, though, shows more potential than any others I’ve seen, since it builds traffic and your Twitter following all at once.

Better still, it takes 15 minutes to set up and then it runs on autopilot – push it hard for maximum effect or just sit back and take the residuals – either way you come out way ahead.

Not sure why my friend Raamakant is letting this go for free – there is a paid level if you want faster & better results, but the free level will suffice for all but the most ambitious marketers, so get into Tweet Traffic Rush now while it IS still free!

I’ll be writing a guide to getting the most from this system, so watch for that next week sometime. In the meantime, get your Tweet Traffic Rush account and put the widget on your blogs, sites, etc. and start building your traffic and Twitter following today!

Note the viral growth the system is designed for – get a few people under you, either through your promotional efforts or on autopilot through the supplied widget, and let it grow over time as the viral downline aspect builds your base passively. But either way, don’t be foolish – never pass up this powerful a tool when you’re getting it for free!

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Google Buzz has launched, and marketers and prospects have flocked to it en masse to set up their new profiles on the site – as examples, see Doug Champigny on Google Buzz and Teri Champigny on Google Buzz.

So what does that mean for you and your Advanced Marketing on Twitter efforts? Now, in addition to LinkedIn, Facebook, etc, your Twitter posts, or tweets, will also show up in your Google Buzz – and the Buzz of the people following you on Google’s new Web 2.0 property.

Will this help you get tweets indexed sooner on Google? Not likely – they try to bend over backwards not to give favor to their own properties in their search engine, it seems. But it DOES mean that much more exposure to your tweets and links you have in them, and as we all know, the wider the audience, especially a targeted audience, the greater the opportunity for sales and list building!

And like Twitter itself, the only people seeing your Google Buzz stream are those who choose to follow you or those who go to view your profile there, so you’re not spamming anyone by adding in your Twitter feed, no matter how much you’re marketing on Twitter.

Should you set up your own Google Buzz profile and add your Twitter feed to it? If you’re marketing on Twitter – especially if you’re following the steps in my Advanced Marketing On Twitter guide – of course you should! It’s free, takes about an hour to set up and fully optimize, and can help you get your messages out to a wider potential buying audience – why would you pass that up?

Get your Google Buzz on right now, add your Twitter ID and stream and give your advanced Twitter marketing one more shot of adrenaline!

See you at the bank!

About The Author…

Doug Champigny is a world-famous Internet marketing coach, mentor, speaker and the creator of the PowerStart Marketing 4-week Internet Marketing Crash Course. To learn more about Doug or to book him to speak at your next event, contact him through his blog at http://DougChampigny.com.

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Using Twitter But Not Retweeting? How Gauche!

©2009 Doug Champigny. All rights reserved worldwide.

The Advanced Twitter Marketing System makes proper – and heavy – use of the Retweet aspect of Twitter. But even if you’re not using Twitter for Internet marketing or using Twitter for affiliate marketing, you should really be retweeting tweets each and every day. Not retweeting anything is egotistical and, well… gauche!

First, let’s look at what retweeting is, and why it’s necessary to fulfill your implicit promise to those following you on Twitter. The tweets you see streaming by on Twitter are from those people you’ve chosen to follow – and only those people – you create your own Twitterverse that way. And so does everybody else, including those who choose to follow you.

As a result, unless you’re both following the exact same people, each of you is seeing some tweets, probably a goodly percentage, that the others aren’t seeing. And that’s where retweeting comes in. If you see a really helpful, positively encouraging or funny tweet, pass it along to your followers so they can learn from it/visit the site/laugh at it too!

Obviously this passes along greater value to your Twitter followers than just sending them your tweets alone, since they get these as well as your own original tweets. But just taking someone else’s tweet and passing it along as your own is not only in poor taste – it’s one of the specifically prohibited activities that Twitter states it will close your account for. So just what is the correct Twitter etiquette for retweeting the messages you receive?

Assume the tweet in question came from my @SuperAffil stream. Simply highlight and copy the tweet, then in the update window put ‘RT @SuperAffil ‘ (without the quotes) and paste my message in after that. That first bit shows it’s a retweet of a tweet you received from @SuperAffil, and then it shows them what the original tweet said. While this is a bit clumsy in the Twitter.com user interface, 3rd party software like TweetDeck makes it much simpler – in TweetDeck, for instance, hovering your cursor over the tweeter’s avatar brings up 4 small icons, one of which is for retweeting. By just clicking that icon your retweet is put into the update window, ready to send with the proper formatting already done for you.

Hopefully Twitter will eventually add that function directly into their interface, but with most users already interacting with Twitter through 3rd-party software there may not really be a need for them to do so. Twitter growth has been so swift that they have their hands full with server upgrades, spambot checking and now fighting off Denial-of-service attacks, hackers and developers of blackhat software trying to get an unfair advantage at Twitter. However, Biz Stone and his crew have done a fantastic job keeping Twitter intact, growing safely and becoming more and more powerful in it’s usefulness to Twitter users, so don’t be surprised if a retweet function and other user-interface improvements show up from time to time.

So now that you know HOW to retweet, the big question is WHY should you retweet. Let me restate my belief that not retweeting is overly egotistical – you’ve decided no one but you has anything of value to offer your followers, and that they should be left on their own to find valuable tweeters to follow. Conversely, when you pass along the best of the tweets you receive you’re adding more value to the equation, making your stream that much more valuable an asset to those following you. And it also gives your followers a heads-up on other users whose tweets are good enough for you to pass on, giving them an easy way to follow that person as well.

Further, the ‘law of reciprocity’ is alive and well online – when you’re retweeting others, since their @username label is in the tweet they’ll see it too, and that you’ve retweeted them. This gives them a good reason to follow you too, since you’ve shown you feel you’re sending similarly-targeted tweets to your followers. And often they’ll then watch for your tweets, retweeting the best of them in turn and exposing you to their following as well. This ‘Twitter networking’ can be a powerful strategy too, especially if the people you’re retweeting are at the same or higher level in your particular niche. Most Twitter users find having their tweets retweeted flattering, and a bit of flattery to those above you, when genuine and not overdone, can never hurt!

So as you can see, retweeting helps your followers, enhances the value of your own tweetstream, helps to make the movers & shakers in your niche aware of you, and often leads to your tweets being spread to a wider audience, bringing you more followers and expanding your sphere of influence. This is a win-win situation for anyone using Twitter, but especially powerful for advanced Twitter marketers.

Put the power of retweets to use in YOUR daily Twitter marketing activities today!

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If you’ve read my Advanced Twitter Marketing System, you know how heavily I stress Twitter’s ability to drive tightly-focused targeted traffic to the links in your tweets. And I’ve said in numerous interviews since that the easiest links to get traffic to from Twitter are blog posts and free downloads, right?

Now, along comes Clickbank Pirate, almost as if in answer to that amazing powerhouse Twitter has become! These two sites were definitely destined to be used together by any advanced Twitter marketer who’s into affiliate marketing, or looking for a way to monetize their Twitter followers.

You see, as a member of Clickbank Pirate, each month you’re provided with new affiliate sales funnels already set up and hosted for you – you just need to send as much targeted traffic as you can. That’s right – THEY provide the free report and the squeeze page to give it away from, and THEY set up the autoresponder for you and write the follow-up e-mail series, with each funnel hopefully leading to sales of one affiliate product at Clickbank for you.

So with all of that already in place, and new ones set up each month, really all you need to do is find targeted prospects and get them to opt-in and download your free gift. Isn’t that exactly what we’ve talked about in Advanced Twitter Marketing? Targeted traffic sent to a free download?

It’s hard to think of two systems that would work better together, isn’t it? And best of all, Twitter is still growing by leaps and bounds – and as it does, your potential target market gets bigger and bigger. And as each month goes by at Clickbank Pirate, so does the number of free gifts you have to give away to increase your affiliate marketing commissions. Oh, and by the way, all payments, both from the affiliate sales funnels and the Clickbank Pirate affiliate program, are paid directly into your Clickbank account – and Clickbank has NEVER missed a single on-time payment in it’s ten years of operation.

Take advantage of this deadly duo today – get in on the goodies from Clickbank Pirate, and on the off chance you don’t already have your own copy of the Advanced Twitter Marketing System, then by all means download your copy today!

Technorati Tags: Advanced Twitter Marketing, Clickbank Pirate, Twitter, Clickbank, affiliate marketing, affiliate sales

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Advanced Twitter marketing research has shown a lot of different ways to use Twitter in your Internet and affiliate marketing, but unfortunately too many novice marketers are now starting to use Twitter as their main, or only, form of online promotion. As much as I love Twitter and it’s potential profit paths for an online business, I STRONGLY recommend AGAINST using Twitter as your main marketing activity.

Why? First, Twitter doesn’t belong to you – meaning the owners could at any time shut it down. In almost 13 years online now I’ve seen a number of big sites come and go, and while Twitter seems firmly rooted at the moment, remember that they still haven’t monetized the service. Even with the business brilliance of Biz Stone & crew, and the small staff they’ve stayed to, they do have some good-sized expenditures for hardware, bandwidth, etc. Sooner or later the bills have to be paid, and I for one will feel much more comfortable about Twitter’s future once they have a monetization system set up and working well.

Second, the service could be doing fine – but still shut down YOUR account. There have been a few days recently when 50 or 100 accounts are suddenly suspended for ‘suspicious activity’. Seems the way they’ve kept the spammers out is by applying algorithms that knock out any suspicious behavior – but as with all such systems, some get clipped that haven’t broken any rules. So far Twitter has been impressively fast in restoring accounts caught in the crossfire, but what happens when the number of users and user accounts doubles or quadruples?

Having your account down for 3 or 4 days may not seem like much of a problem, but if it’s your main promotional vehicle and those 3 or 4 days coincide with your big launch, or the launch of an affiliate marketing opportunity, it could mean missing out on thousands of dollars in sales or commissions!

The third (and most important) reason is the same reason Twitter is so perfect as part of your marketing mix. Targeted traffic from Twitter is instant – you tweet, some of your followers see it and a percentage of them click through to your link. How many do depends on a myriad of factors – but mostly on how targeted your following is and how many see that tweet.

So why is that a disadvantage? Because within a minute or two, your tweet has scrolled offscreen for anyone except those that have you in their ‘VIP list’ in some interfaces. So to keep traffic coming in, you have to keep tweeting that same tweet a few times a day every day. As soon as you move on to another opportunity, traffic from Twitter to that first link dries up pretty quickly.

Compare that to article marketing, podcasts or video submissions, that potentially continue to drive traffic for you for days, weeks, months and even years in some cases. Blog posts are another great example of this, for while your current posts get the most action for you, some of your earlier posts may still generate a lot of traffic through being found in the search engines, blog directories, podcast directories, etc.

So just as when marketing in the offline world, keep your online marketing mix balanced using a combination of immediate traffic generation, mid-term strategies and long-term targeted traffic magnets. With a good balance you can have a good launch, then continue to see sales from that product, service or affiliate marketing promotion for some time to come as you turn your focus to your next money-making opportunity!

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About the Author:
Doug Champigny is a well-known Internet marketing mentor, speaker, super-affiliate and the author of Advanced Twitter Marketing. Learn the 14 traffic generation strategies that should be in your marketing mix from the Top Traffic Tips audio and e-book.
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The buzz on the Advanced Twitter Marketing System continues to build, with no end in site so far… And no wonder, since it’s the only system for marketing on Twitter written by a professional marketer for professional marketers!

After great interviews with big names in the Internet marketing industry like Mike Paetzold, Joel Osborne and Alex Sysoef, today at 3pm Eastern (Noon Pacific) you can participate live online as I discuss Advanced Twitter Marketing with Willie Crawford on his BlogTalkRadio Show.

Listen in as we discuss why the Advanced Twitter Marketing System is so different from the other Twitter guides online, and have your questions ready to be answered live on the show – I’m looking forward to hearing from you! Just be sure you’re at:

Willie Crawford’s BlogTalkRadio Show

at 3pm Eastern, noon pacific, and I’ll see you there!

Technorati Tags: Advanced Twitter Marketing, marketing on Twitter, using Twitter for business, Willie Crawford radio show, Willie Crawford’s Blog Talk Radio, Willie Crawford, BlogTalkRadio

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Our Advanced Twitter Marketing System is a bona-fide hit – and it should be, since it’s the first book on marketing on Twitter to cut through all the crap that’s out there and present Twitter from a marketing expert’s point of view! From newbie to expert, everyone who has read and applied the strategies, techniques and tactics in the system has found they get signups and make sales within the first week or two of setting up a new Twitter account – try doing THAT with a mailing list or blog alone!

If you haven’t yet read the book or applied the advanced marketing priciples in it, you’re bound to have questions – can a newbie use the system, is there any expensive software needed, will it also work for someone whose already on Twitter, what type of marketing works best on Twitter, can you use Twitter for Affiliate marketing, etc.

Well, if you’re reading this today you’ll have a chance to ask me that directly tonight on the Advanced Twitter Marketing Simulcast – a webinar & teleseminar combined, so you can listen in online or by phone. The event takes place today, Monday, June 22, 2009, at 9pm Eastern (6pm Pacific). To join in, simply point your browser to http://instantteleseminar.com/?eventid=7946976 – that page has all the information as to the phone numbers to call in, how to connect on the web, etc.

This is a totally free event, although long distance charges may apply to those calling in by phone. There isn’t even a signup required – just go to that page and get your information for the simulcast. Get all your questions about the Advanced Twitter Marketing System answered live tonight – see you there!

Technorati Tags: advanced Twitter marketing system, Advanced Twitter Marketing teleseminar, Advanced Twitter Marketing webinar, free teleseminars, free webinars

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Advanced Twitter marketing involves a number of different marketing initiatives to achieve the best results and make the most profit you can make by including advanced twitter marketing in your marketing mix. For this post, I’m going to assume two things – first, that either you’re using my Advanced Twitter Marketing System already or have at least read the free case study that tells about how the system came to be, and second that you’ve already read my post on how I added ATM to my marketing mix to beat other super-affiliates like Patric Chan and Ian del Carmen in a launch this week.

Today I’m going to show you how to use the new Resell-Rights-Fortunes.com membership site in your Advanced Twitter Marketing activities to build your opt-in lists almost on auto-pilot. First, let’s look at why it’s important to move as many of your Twitter followers onto your lists as possible…

Twitter is a great social networking tool for instant communication, but it wasn’t set up specifically as a marketing resource, so there are a few holes in the service when viewed from a marketing perspective. First up, most busy Twitter users follow hundreds, thousands or tens of thousands of people, so tweets are coming in en masse all day long. These scroll by, so most users only see those tweets that go by while they’re actively using Twitter, other than those directly to them or private Direct Messages – and with all the auto-DMs being flung around, many don’t even check their DMs very often.

Secondly, through mistakes or due to electronic glitches, people often end up no longer following some of those whose tweets they really do want to see. So even if they love what you send on Twitter, they may suddenly no longer be receiving your tweets.

Third, if they aren’t using the Advanced Twitter Marketing System they’re probably not getting great results and their time on Twitter will dwindle, if not end completely. Twitter is littered with accounts that have been abandoned, and if any of those people had been following you then you just lost your direct pipeline to them.

Fourth, marketing on Twitter is true ‘headline marketing’ – either you capture their attention and motivate them to click your link in less than 140 characters, or your tweet misses the mark. Even the world’s best copywriters can’t always manage that with just a headline – even David Ogilvy relied on a headline coupled with a great photo to hook people into his advertising.

Fifth, even if you become the most successful advanced twitter marketer and people click your every link, you haven’t had a chance to pre-sell them before they see the products or services you’re promoting – they’ve gone straight from the social environment of Twitter to an Internet marketing salespage, and that can be a jarring transition since the headspace of the two is so vastly different.

By contrast, the headline on your newsletter just needs to get the e-mail opened – an e-mail that sits in their inbox til they’re ready to read it. You’ve got that entire e-mail to presell them on the idea you’re presenting, and can even give them a couple of alternative items to check out. And as long as they’re on your list, it doesn’t matter whether or when they go to Twitter now. And an e-zine issue followed with 3 or 4 reminder tweets at Twitter can be a powerful combination for those who ARE still using Twitter actively.

That covers WHY you want your Twitter followers on your opt-in lists too – so now let’s look at the best way to achieve that…

Start with the fact that Twitter is a social networking platform, and all that entails about the headspace of users when they interact with it. Even if you are following the Advanced Twitter Marketing System to keep your following tightly targeted in your niche, it’s still not a true sales environment – but at least you know what your followers’ area of interest is and what they expect from you.

But there are certain truths common to almost everyone everywhere – certain things that break through whatever they’re thinking about and say ‘Hey – Look At Me!’ Traffic accidents, fights, parades, beautiful people… and anything that’s FREE!
Even if it’s not something they’d use, people still tend to check out anything that pops onto their radar as a ‘free gift’.

See where I’m going with this? Say you were going to sell me a Canon GL1 video camera – am I more likely to respond to a tweet like:

Buy your Canon GL1 here – {saleslink} Great prices!

or one that says:

Free report shows 12 reasons you should choose the Canon GL1 over others – {saleslink/free-report/}

The first one I might check out if I was already planning on getting a GL1 right now – but the second one would get me to download the report even if it was just a ‘someday…’ thought to get the camera. Bingo! I hit your squeeze page, join your list and get my report – thank you very much! You gave me helpful information, for free, on a topic I’m very interested in. Of course I’ll read the first few e-mail you send me, and if they’re well done, keep on reading them. I’ve identified myself as a prospect, now it’s up to you to warm me up and sell me the camera. Which you now can do, since I’m on your list.

Try it right now – log into your account at Resell-Rights-Fortunes.com and do a search for products that match your keyword, limiting the search to those products that can be given away free and come with a squeeze page. Pick two and take a few minutes to put their squeeze pages online with your opt-in code on them. Now send a twwet for each of them – something like these that have been working for me on Twitter:

FREE case-study with squeeze page – build YOUR lists giving it away – http://www.AdvancedTwitterMarketing.com/case-study/

Free Download: Build your list giving away ‘Article Marketing Overview’ – http://Start-Article-Marketing.com/overview/

If you’ve used the Advanced Twitter Marketing System to build a targeted following of thousands, you should see signups starting to trickle in from the first or second time you tweet your free downloads. Alternate the two, sending each 3 or 4 times a day and watch your followers pick up your reports and add themselves to your lists!

Don’t focus too much on this – it shouldn’t be your only form of list-building, nor should these be your only tweets – remember to retweet great posts from those you follow, as well as getting your own tweets in too.

Remember too that you can have more than one free download for each product, and can set them up for every niche you target – that’s the beauty of Resell-Rights-Fortune.com, in that the same search can be done in one niche or in any combination of them – and with thousands of e-books, audios and videos inside, they’ll never run out of great products for you to use with in building your lists using Twitter!

Technorati Tags: advanced Twitter marketing, list building on twitter, twitter marketing, building lists, getting signups, getting opt-ins, list building help, success tips

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