Archive for the ‘ Twitter Marketing ’ Category

The Advanced Twitter Marketing System is a powerful method of legally and ethically building a large targeted following on Twitter and making great leaps in your list building and online profits while you’re at it. How powerful is a big targeted Twitter following?

So powerful that at least one enterprising entrepreneur, popular voiceover artist Todd Gross, has created and built Twitter accounts to then offer them for auction on eBay – here’s a screenshot of his offering there today. In the interest of complete transparency, let me state upfront that to the best of my knowledge Todd is NOT using my Advanced Twitter Marketing System in his efforts.

So why bring it up then? First, because this is a new type of commerce regarding Twitter, and I want to keep you abreast of any and all forms of Twitter marketing I see, good or bad. Second, to consider the implications of this activity, and why I think this could be both harmful and possibly even illegal in my non-legal-professional opinion. And third, to just sort of smile that people would bid over $100 for this account at eBay, when for $47 they could learn the Advanced Twitter Marketing System and have an account that size of their own – in fact one for every niche they market to, in less than a month, and be able to continue building those using the same techniques. :-)

Let’s look again at the implications of this new endeavor, and some possible ramifications should it start to catch on… Remember that I’m not a lawyer or other licensed legal professional nor do I have a business relationship with Twitter, eBay or Todd Gross, so these are just personal observations and opinions and nothing more or less than that, ok?

1) As Twitter was intended to be used, users sign up to follow those people they want to follow. Those are the only people whose tweets they recieve, allowing them to target their reading on Twitter to specific areas of interest. So my first question has to be are they signing up to follow the account or the person? Since it seems to me they’re following the PERSON, then anyone else sending from that account might have their tweets considered SPAM, as happens when a marketer sells people’s e-mail addresses without prior permission. Have we just got a better handle on that area only to see it raise it’s head on Twitter?

2) Who owns the Twitter accounts in question? Sure, you start and build your Twitter account – but doesn’t it and everything else on the site still belong to Twitter? And if so, What are the potential legal ramifications from selling something you don’t own?

3) Social networking for business purposes involves building your reputation amongst your followers as a provider of great information, tools, tips and resources. As a result, they trust your suggestions that much more and are much more likely to follow your links to build your lists or increase your sales or affiliate marketing results. You have no such relationship developed with an account you just bought, and in the time you can win them over you could have built your own account from the ground up using your own Twitter account and applying the Advanced Twitter Marketing techniques.

4) A sudden change of ownership in an account you’re following might allow unscrupulous parties to suddenly use that trusted account to send their followers banned materials like porn, warez, hate material or virii. These same people have used every new technology to try and offend/affect others, so why wouldn’t they be trying to use Twitter too? And while Biz Stone and his excellent Twitter team would shut them down fast, who knows what damage would already have been done, especially with all the RSS aggregators that publish people’s tweets on websites and blogs too?

5) Will Twitter users create a backlash against such practices? There are still a lot of head-in-the-clouds Ivy-League-Oldtimers who feel the Internet should be devoid of all marketing, ignoring the fact that the funding for most of the ‘net wouldn’t exist without the hosting, domain name, autoresponder, ISP, etc, fees paid every month by marketers with ever-growing presences on the Internet. On Twitter this is a non-issue – you create your own ‘Twitterverse’, seeing only the tweets of those you choose to follow. So the ignorant and unenlightened can follow just those of their own ilk just as easily as the rest of us can follow brilliant, forward-thinking individuals. But when an account changes hands, who knows what they might send, and to whom?

6) Even if you want to use Twitter exactly as it’s meant to be used and send your new followers exactly what they want from you, how can you do that if you’re not aware of how they were enticed to follow the account – especially if it’s not the type of tightly-targeted following you learn to build in your Advanced Twitter Marketing training?

7) Will Twitter even allow this practice? I assume they’ve already banned some individuals from using the system, unscrupulous types who would lovew to see this catch on so they could just keep buying accounts to keep ahead of Twitter and keep spamming it’s users. There’s already talk of Twitter finding a way to verify each account is legitimate, i.e. owned by the people they claim to be, and this might just pose another issue along similar lines. What if you paid $100, $200 or even $500 for a large Twitter account, just to have it shut down the next day – possibly even for activities before you bought the account?

8) If, between the Twitter user base and the owners of Twitter, a system could be found that kept the above concerns in check, then another profitable area of outsourcing will emerge that benefits both marketers and those who would become expert at building new Twitter followings – much like those who specialize in building sites or blogs and then selling them online. Perhaps some sort of marker or ID-extension would differentiate these accounts, so users didn’t follow them unknowingly.

So will Twitter users see Todd as an innovator, blazing the trail to new online profit centers or as someone caught trying to scam the system? Each will have to decide that on their own, based on their own pre-conceived notions of what Twitter is and/or should be, and on any decisions on the matter handed down by Biz Stone & his Twitter crew. In the final analysis, let’s remember it’s their site and their system, so they do and should have the final say on everything Twitter.

My personal feeling at this time is that users of my Advanced twitter Marketing System stay with starting and building their own Twitter accounts, keeping them tightly focused to just those followers who are truly interested in you, your tweets and your products and affiliate offerings. If the practice of building and selling Twitter accounts is generally approved of and officially condoned as time goes on, I’ll add a chapter on how to use Advanced Twitter Marketing tactics on the accounts you buy, since the system has been shown to help everyone from newbies just starting out to big dogs who already have large followings on Twitter. But until then my personal feeling is that it’s better to adopt a wait-and-see attitude toward this new practice, and keep building your own legitimate followings in each of your target niches until then, using the tried-tested-and-true Advanced Twitter Marketing strategies.

Technorati Tags: , , , , , ,

Comments (9)

Our study of using Advanced Twitter Marketing techniques to drive targeted traffic from Twitter began with Targeted Traffic From Advanced Twitter Marketing – Part One. Please read that post first if you missed it, then continue on here…

As your interaction with others grows on Twitter, so will your following – and by extrapolation, so will the amount of targeted traffic you can send to your links. For maximum response, offer a free download – a report of interest to your target market, a sample software program if you sell software, perhaps a digital brochure with a money-saving coupon if you’re promoting an offline business.

Whatever market you service, you already know what the best lead-generators tend to be in your market, so those are the same incentives that will get you the most targeted traffic from your Twitter followers.

To maximize the effects of your targeted traffic generation activities on Twitter, you need to understand the logistics behind the site. First, you only see the tweets from those people you follow – likewise, only those following you will see your tweets.

Second, each of your followers will be following hundreds, or more likely thousands of other people too. As such, they potentially receive thousands of tweets a day – and no one can keep up with them all.

To combat that and keep your Twitter marketing effective, be sure to provide enough good solid information that your followers begin to watch for your tweets, and always respond to any messages they send you. Depending on which software they use to interact with the site, they’ll either have a special column for those whose messages they don’t want to miss, or they’ll only see the tweets that come by while they’re actually at the site.

So for maximum viewership of your tweets, divide the time you’ve allotted for your Twitter marketing into smaller blocks of 10-15 minutes each, and send your main tweets out two or three times a day – don’t hesitate to repeat your tweets, since for the most part a different subset of your followers will see them each time.

Advanced Twitter marketing can become the best way to get people to your sites instantly – and by using it to get them to your squeeze pages you’ll be building a list you can bring back time after time. But as effective as your advanced Twitter marketing becomes, avoid the temptation to spend more time there at the expense of your other online marketing activities.

You should be using Twitter, your e-zine and your blogs for short-term targeted traffic generation, and article marketing, podcasts & videos to keep targeted traffic coming in for some time to come. Neglecting any of these other activities will reduce the net gains you make from your targeted traffic efforts at Twitter, so keep it in perspective and part of your overall long-term marketing strategy for optimal success!

For more advanced strategies on using Twitter for business, read Doug Champigny’s Advanced Twitter Marketing Strategies.

An Advanced Twitter Marketing Case Study report is also available – click here for your free copy.

Technorati Tags: , , , , , ,

Comments (8)

Advanced Twitter marketing strategies all revolve around getting more targeted visitors to Internet marketing websites and affiliate links. While search engines are still probably the most powerful way to drive traffic, that only holds true for those people who achieve a first-page listing in Google, Yahoo or Bing – for the rest, response is limited or non-existent.

Over the last two years the social networking sites, collectively referred to as the Web 2.0 sites, have been gaining massive audiences and are now amongst the biggest portals online – and that mass audience has created tremendous opportunities for online marketers to grab a lot of free exposure for their sites, blogs, salespages and affiliate links.

Of these Web 2.0 sites, Twitter is rapidly approaching critical mass, sweeping it’s ‘competition’ aside in it’s wake. Both the instant gratification from your messages being seen instantly and the ego boost provided by garnering a large number of followers makes the site emotionally addicting to it’s users, who are spending more and more time there each day. People from every walk of life participate on Twitter, from kids discussing the latest hot boy bands to major offline news departments using the service to get instant feedback from their TV viewers. Where else can you get a message to Lance Armstrong, Demi Moore, Shaq O’Neill and MC Hammer within seconds? And often hear back just as quickly, for that matter?

This is a huge opportunity for work-at-home businesses and online marketers to develop a following and establish a reputation in whichever niche they operate in, and in fact in as many niches as they choose to target. With millions upon millions of users, Twitter can provide a mass audience geared toward any niche, activity or endeavor. So how do you use the service as a major source of targeted traffic? Here are some advanced Twitter Marketing tips to follow…

Start with a Twitter search for your primary keyword. This will being up a (probably long) list of messages, called Tweets, that people have sent using that keyword. Read through them, and choose to follow as many of these people as appear to be in your target market. Repeat the search now with your other keywords, again following the users whose tweets appear to indicate an interest in the solutions you provide. Don’t just follow everybody – you don’t want to be trying to build relationships with those not interested in your business activities. Use your discretion to keep the group tightly focused – you’ll pick up a lot of the secondary people to follow through your interactions in the normal use of the site as time goes on.

As you follow people, a number of them will follow you back. Start sending your own messages, or tweets, but be intelligent about it. You want to act the same way on Twitter as you would in an offline business – be polite, be friendly, engage in conversations, but keep it professional. You wouldn’t discuss subjects like religion or politics with customers in your retail outlet, so heed the same advice on Twitter – why risk turning off people who could be valuable long-term customers with a discussion or viewpoint not relevant to your business?

Watch for people you follow asking questions you can answer, asking for information your sites can provide, or looking for the solutions your products or services provide. Also, in each session you spend on Twitter, remember to send out an invitation to visit your latest blog posting, announce your newest or best-selling product, and/or post an informative tweet that includes your affiliate link. Most people have no objection to you pointing them towards helpful resources in the areas they have an interest, and your Twitter followers are no different.

These tips will get your targeted traffic flowing in from Twitter, and in Part Two you’ll get more targeted traffic tips to use on Twitter from Doug Champigny, creator of the Advanced Twitter Marketing System.

Technorati Tags: , , , ,

Comments (3)

All along Teri & I have been promising people we’d release the Advanced Twitter Marketing System Case Study”, detailing the creation, tactics and results achieved by the Captain Affiliate beta test – and it’s finally ready for downloading!

Free Download: Advanced Twitter Marketing Case Study

For those who have been watching the Advanced Twitter Marketing System evolve, you’ll remember that the intent was to find a way to reduce the time marketers had to spend at Twitter to achieve success, while finding ways to increase the targeting of their Twitter followers WITHOUT the risk of spamming the system or the users.

The Captain Affiliate (@CaptnAffiliate) account was created to allow us to test and tweak our system before releasing it to the inital beta-testers, and even we were surprised at how well that initial testing went. Even better, the results were then duplicated, and in some instances surpassed, by the beta testers. (Reference their testimonials here and here.)

And now, finally, we’ve had a chance to compile the information, along with the screen captures, into the Advanced Twitter Marketing Case Study. And to make it even more valuable to Internet marketers and affiliates, we’ve even included a copy of the squeeze page and download page so you can add your own opt-in form and distribute the case study from your own sites to build your opt-in lists… See? We told you it would be worth the wait!

So go ahead and download your free case study now, read it to help you make more money marketing on Twitter and distribute it to build your lists and make more money with your e-mail marketing – a nice profitable double-barrelled attack, don’t you think? Knew ya would! ;-)

Technorati Tags: , , , ,

Comments (5)

Affiliate marketing on Twitter, or anywhere else for that matter, has certain techniques and tactics that make one more successful than other affiliates. For example, affiliates following the Advanced Twitter Marketing System are going to do better than those following common Twitter operating practices.

But what many people forget is that affiliate marketing, and all Internet marketing in general, is a business – and like any business, you’ll never get more out of it without putting more into it! Unsuccessful affiliates look to the super-affiliates and figure either they’re just lucky or they have some secret trick they use…

Well, truth is they do have a trick – but it’s no secret. It’s called hard work! Far too many would-be affiliates fail because they either don’t put in the effort it takes for successfull affiliate marketing, or they are putting in effort, but with no discipline to keep them on track and avoiding time-wasting and commission-shrinking activities.

Let me demonstrate a perfect example – the launch of the Advanced Twitter Marketing System. The product launched 1 week ago today, and 12 affiliates have sales there in that week. Mike Paetzold is in first place, followed closely by Joel Osborne – and they’re both far well ahead of the other 10 affiliates.

Now the playing field started out level – all of the Team Champigny affiliates had access to the Advanced Twitter Marketing affiliate resources. All of those with sales so far have been blogging it, tweeting it, some have put buttons and banners on their sites or blogs and others mailed it to their e-zine lists. Some of the affiliates behind Mike & Joel are newbies, while others are pros with bigger lists and more experience. They both have other sites, products and affiliate programs they promote, so it’s not that they have more time available – although both ARE full-time Internet marketers.

Based on all of that, they should be about middle of the pack, right? So what shot these two to the lead right off the bat and kept them there? How did they achieve super-affiliate results with their promos to date? BOTH TOOK THE EXTRA STEP TO BE SURE THEY SUCCEEDED IN THEIR AFFILIATE EFFORTS!!! Rather than just settle for the same amount of effort the others put in, and settle for the same income as the others, both went one step beyond what any of the others has done so far!

What type of extra effort does it take to lead in affiliate programs? Here’s what they did to pull out in front: Mike Paetzold held a teleseminar where he interviewed me about the Advanced Twitter Marketing System and then opened up the lines for a callers’ Q&A session, and made the replay available here. Joel Osborne recorded an interview on the subject and made it available here, then also recorded an affiliate video and put it online at YouTube. Each also created related bonuses to give away to those buying the Advanced Twitter Marketing System through theit links.

The results speak for themselves – Mike and Joel pulled well ahead of the pack the very first week out of the starting gate, and created resources that will continue to build their response as time goes on. They used Twitter & their e-zines to get sales started immediately, followed up with their recordings for both instant and long-term sales and used blog posts the same way. As a result, they’ve made more affiliate commissions from the Advanced Twitter Marketing launch than any of the other affiliates.

So the next time you see some super-affiliate buying another house, another sports car or another yacht, instead of being envious or figuring they’re just lucky, remember Mike and Joel – and how with not much extra effort they pulled ahead – just because they DID put that extra effort in. If you want the great perks that affiliate marketing affords the super-affiliates, watch what Mike and Joel do and be just like them – successful!

Technorati Tags: , , , ,

Comments (1)

The Advanced Twitter Marketing System, the latest release from Doug Champigny, has just launched amidst much fanfare at http://www.AdvancedTwitterMarketing.com/system/. Already a recognized Web 2.0 targeted traffic expert (he was the featured Web 2.0 speaker at the Internet Marketing SuperConference in Las Vegas), Champigny has really outdone himself with the release of The Advanced Twitter Marketing System.

The beauty of Twitter is that it has become immensely popular with millions and millions of users – and huge crowds of new folks joining every day. This means the potential for Internet marketing on Twitter and affiliate marketing on Twitter is huge. But in The Advanced Twitter Marketing System, Champigny stresses that you can’t just rush out and spam the Twitter system or it’s users…

Twitter is representative of a broad cross-section of society, albeit that segment of society who are functionally literate and computer/internet users. So for argument’s sake, let’s assume the average Twitter user is better educated and more affluent than one finds in the general population. But the interests and ambitions of Twitter users is just as broad.

With every niche and mainstream area represented on Twitter then, obviously some are good potential clients for Internet marketers and Affiliate marketers, but many – at least half, aren’t. Fortunately the only people who see your tweets on Twitter are those that choose to follow you, so if you could find ways to build a Twitter following within your niche or specialization, and then find those Twitter users who have an interest in what you’re selling, obviously you’d be able to drive traffic with Twitter, build opt-in lists using Twitter and make money on Twitter each day, right? And that’s exactly what The Advanced Twitter Marketing System teaches you to do!

Rather than spinning your wheels, hour after hour, in a futile attempt to covert disinterested people into customers on Twitter, wouldn’t you rather zero in on those already looking for the information or products that you’re selling on Twitter? The Advanced Twitter Marketing System teaches you how to do that in 3 or 4 10-15 minute sessions a day, all the while building a big following on Twitter.

Once you have this powerful e-book with it’s step-by-step tutorial for making money on Twitter, it takes about 2 hours to set your system up, then just those short bursts each day. And best of all, the software, sites and resources in Doug Champigny’s Advanced Twitter Marketing are all free to download, access and use. That’s right – after a small investment to get the book and learn the system, you’ll be driving targeted traffic to your websites, blogs and affiliate links for free for as long as the Twitter site stays as it is – years, hopefully!

If you’ve been trying to make money on Twitter, or thinking about getting into any form of marketing on Twitter, do yourself a big favour and download Doug Champigny’s Advanced Twitter Marketing System right now!

Technorati Tags: , , , , , , , ,

Comments (5)

If you are an online business owner, your first priority after developing your product or service is to find the people that will make your business a success. Marketing your online business is a huge task and Twitter can help in that regard, both from a customer service viewpoint and from developing an advanced Twitter marketing strategy.

By now you should have developed a plan for marketing your business – or you are in the process of doing so, right? It probably includes article marketing, blog marketing, social network marketing and viral marketing. In the social network marketing section, ou should focus mostly on Twitter.

Twitter is more than just a site for keeping up with the minute details of everyday life. Sure, you’ve heard that celebrities and others twitter about their dinner plans, vacations and pop culture – but those same people might be interested in hearing from you about your online business.

Twitter is a micro-blogging platform. You can use it to talk to anyone who wants to listen – about any subject that interests you both. It is a quicker way to get people interested in new product offerings, contests, prize giveaways and more. Twitter is free to use so you should post a link to your Twitter account on your business website, blogs, correspondence and business cards – even in your e-mail signature.

One thing that is hard to keep up with is customer service. Providing timely customer service is the key to customer loyalty and increased sales. It is hard to manage e-mail accounts when you are trying to market your online business and fill orders – and that’s IF the e-mail ever arrives in the first place!

As an alternative, turn to Twitter. When a customer posts a customer service question you can reply or direct them to different areas of your website quickly. Instead of sticking by the telephone or incurring the costs of an answering service (especially for small businesses), connect with your customers from your PC, your laptop or even your cell phone.

The Twitter platform is favourable for real-time communication with a group of people or one person at a time. Twitter allows you to send out new product information to your customer list instantly. Your customers can tweet back or follow the link in your tweet to the website or blog page with the new products.

You can use various Twitter tools to make your business account easier to manage, too. Applications such as TweetDeck, Twitterfeed, Twhirl and TrackThis can be used to manage business groups, get tweet notifications, send draft tweets to all of your customers, track packages and/or backup all business communication on Twitter.

Keep communication easy and quick for your customers with Twitter and watch your business relationships, and your profits, soar. In no time, you’ll wonder how you ever did business before implementing your advanced Twitter marketing and customer service operations.

Technorati Tags: , , , , , , ,

Comments (6)

Twitter was launched in the market in 2006 and in the past few years, it showed extreme growth. In fact, last February 2009, the site ranked third next to MySpace and FaceBook. Many business owners are now utilizing the site to promote their business. However, a lot of them don’t know how to maximize the site to their advantage via Advanced Twitter Marketing.

Today we look at some advanced Twitter marketing for small businesses:

1) You can use Twitter for your market research quite successfully. Every business has its target market. Through Twitter, you can easily access your target market and get useful feedback from them. Many of today’s business owners fail because they don’t know the true wants and needs of their target market. With the help of social networking sites like Twitter, FaceBook, etc, you can easily listen to the needs of your prospects, the issues they are currently facing and the kind of help they want from you.

These pieces of information are vital to your business. You can create blog posts or write articles addressing the needs of your particular target market. You can also create a new service to meet such needs or perhaps you can conduct a teleseminar or webinar on a topic that you find out is of interest to your target market.

2) Use Twitter to build a targeted op-in e-mail list. Once you have your list, you can share your information via your e-zine newsletter, or turn it into a free report for your prospects to download. You don’t need to promote your business every time you communicate with your target market but be sure to mention it every now and then, providing links to your business’ online presence, your downloadable reports, e-zine sign-up page, etc.

3) Whenever you meet someone new on Twitter, try to establish a good relationship with them. You are a customer too – you buy from people who you trust and like. Your target market also behaves the same way. You must get to know your clients better and win their trust and confidence. Make sure the bulk of your tweets contain helpful information geared to your market’s needs and aspirations. By doing so, you can attract more prospects, subscribers and sales.

4) Learn how to create blogs. In order to show your expertise in the business, you need to post good related content to your blog(s) regularly. Be sure to use the Tweet My Blog plugin to let your Twitter followers know each time you put a new post on your blogs.

5) Hold informative teleseminars and webinars, and use Twitter to invite listeners, guests and participants. For maximum results, spend 30-40 minutes providing helpful information, open up the lines for questions for 10-15 minutes, then use the last 5 minutes or so to pitch your products or services. If the call was beneficial to your prospects, you’ll see immediate results.

Studying your target market is obviously very important for your business success. Identify their needs and wants so that you can be their solution. Remember, you must try to build trust and confidence. Twitter has millions of users from all over the world, including your local vicinity – just imagine how many of them you can get to patronize your business by mastering advanced Twitter marketing!

* * * * * * * * * *

Follow the author (Doug Champigny) on Twitter.

Watch this space for the announcement when I release my new Advanced Twitter Marketing System later this week!

* * * * * * * * * *

Technorati Tags: , , , ,

Comments (8)

Twitter is not just for fun but can also be used much like other social networking media to gain more targeted traffic – an important part of any marketing, and a specialty of Twitter marketing. In this case, you want to attract more targeted blog traffic. Twitter can be a big help with that.

Like other social networks, millions of people use Twitter. It is a micro-universe of potential visitors just waiting to be tapped. The question is how to get them to take a look at you.

First of all, sign up for an account. You can’t find the right people unless you get in the game. Target your Twitter marketing right from the start – look for followers in your particular niche.

Next, get involved. Read other people’s tweets; join as a follower for popular tweeters. You can use Twitter applications to track the tweets of others and also do keyword searches for interesting tweets. Comment on current tweets and get a feel for how it works and who everyone is following.

The best thing about Twitter is that it works in real time from your PC. You can ask questions to find out any type of information. If you are looking for followers interested in gardening (if that is the niche you’re marketing to), pose the question in a tweet and wait for responses. You’ll be surprised what you hear back.

Posing questions is one way to find suitable traffic for your blog. You want more visitors but the kind of visitors who are likely to come back and buy from you if you are selling a product. It is a research tool that returns immediate results.

More Twitter Marketing advice…

There are a few things to observe. In your tweets, use keywords. It might be hard with so few characters, but you want to include searchable words that anyone will enter into a Twitter search engine to find your tweets.

Use the site to find others with similar business interests or to pose interesting views and get feedback. Link to your blog regularly, and for advanced Twitter marketing use the free TweetMyBlog plugin to send a tweet with a link to your latest post each time you post to your blog.

It takes time to build up a following of followers on Twitter just like any other social networking site. The plus with Twitter is that the results are more immediate that with other social sites, making it easy to instantly guage and adjust your twitter marketing strategies. Find the targeted visitors you are after with a few questions and then join in the twittering to build a rapport that translates into more traffic.

Technorati Tags: , , ,

Comments (7)

All kinds of businesses and work-at-home marketers are now on Twitter. Even technical writers are now using the social network to promote their documentation services. Once you have your own Twitter account, you should design a background that’s appropriate for your Twitter marketing activities.

When you create your profile page on Twitter, a default background is often given to you. If you want to create substantial impact for your business, you should use custom-designed backgrounds. It is an effective way of generate more traffic to your marketing websites, blogs and/or affiliate links.

How can you design a Twitter background for your business?

What kind of information do you want to convey to Twitter users? You need to choose the right information, palette, and color for the sidebar. You can see the background next to the message column. The image does not contain image maps and so you can’t insert HTML links. Once you switch the image, the default background is changed.

For a more professional and cleaner look (for those who want to use Twitter as a marketing tool), don’t include any tiling for the image – make it big enough that it doen’t have to repeat.

There are image editing programs that you can use like Photoshop that allows you to save in GIF or JPG format. You need to create a large image that can occupy the computer screen but without tiling. A rectangle of 1680 pixels x 1200 pixels is just right. If this size is not enough to cover the whole screen, you can increase the size by making it longer or wider.

For your information bar, you can line up your images or photos, business info, and website; this bar can be found on the upper left of the background image. It can also include your name, job title, blog URL, specialty, social network URL, and other important information. For an example, look at the background for Doug Champigny on Twitter.

Try to save everything as image. You can also create much smaller files by saving it ‘for web’ (if you’re using Photoshop). After that, click on the settings and then ‘Design’. Click on the link ‘change background image’. By clicking on ‘browse’, you can now find the image that you’ve previously created. Leave the tile check-box unchecked. Finally, click on ‘save changes’. After several seconds, you will have a custom Twitter background image.

Your background on Twitter tells a lot about your personality. If you plan to use Twitter for online marketing, make the background more professional. However, if you’re planning to use Twitter exclusively for making friends and staying connected, make your background more friendly and inviting. Make sure that it suits your image and personality. Cool backgrounds are great for youngsters. There are many editing programs that you can use aside from Photoshop – it’s up to you to choose the best one that can provide the best background ever.

For technical writers and other serious professionals, stick to simple and basic background designs. Having a formal look can also attract formal followers who are serious in their business. Hurry and change your background now. If you have a hard time in following the instructions mentioned earlier, ask someone who has been using Twitter for some time; perhaps some of your friends or relatives know how to edit the background.

Alternately, send a tweet asking for recommendations to a great designer – many do Twitter backgrounds for marketers and online bsinesses at a very reasonable rate. This is your business image we’re talking about – the first thing about you and your business many people will see. Be professional – don’t scrimp on this one!

Twitter backgrounds can be custom made. If you don’t want to use the default background, change the image now. Find an editing program and start making the changes. Choose the information well especially those contained on the information bar.

Be creative and simple to develop a sensible background appropriate to your Twitter marketing goals.

Technorati Tags: , ,

Leave your Comment