Advanced Twitter marketing involves a number of different marketing initiatives to achieve the best results and make the most profit you can make by including advanced twitter marketing in your marketing mix. For this post, I’m going to assume two things – first, that either you’re using my Advanced Twitter Marketing System already or have at least read the free case study that tells about how the system came to be, and second that you’ve already read my post on how I added ATM to my marketing mix to beat other super-affiliates like Patric Chan and Ian del Carmen in a launch this week.

Today I’m going to show you how to use the new Resell-Rights-Fortunes.com membership site in your Advanced Twitter Marketing activities to build your opt-in lists almost on auto-pilot. First, let’s look at why it’s important to move as many of your Twitter followers onto your lists as possible…

Twitter is a great social networking tool for instant communication, but it wasn’t set up specifically as a marketing resource, so there are a few holes in the service when viewed from a marketing perspective. First up, most busy Twitter users follow hundreds, thousands or tens of thousands of people, so tweets are coming in en masse all day long. These scroll by, so most users only see those tweets that go by while they’re actively using Twitter, other than those directly to them or private Direct Messages – and with all the auto-DMs being flung around, many don’t even check their DMs very often.

Secondly, through mistakes or due to electronic glitches, people often end up no longer following some of those whose tweets they really do want to see. So even if they love what you send on Twitter, they may suddenly no longer be receiving your tweets.

Third, if they aren’t using the Advanced Twitter Marketing System they’re probably not getting great results and their time on Twitter will dwindle, if not end completely. Twitter is littered with accounts that have been abandoned, and if any of those people had been following you then you just lost your direct pipeline to them.

Fourth, marketing on Twitter is true ‘headline marketing’ – either you capture their attention and motivate them to click your link in less than 140 characters, or your tweet misses the mark. Even the world’s best copywriters can’t always manage that with just a headline – even David Ogilvy relied on a headline coupled with a great photo to hook people into his advertising.

Fifth, even if you become the most successful advanced twitter marketer and people click your every link, you haven’t had a chance to pre-sell them before they see the products or services you’re promoting – they’ve gone straight from the social environment of Twitter to an Internet marketing salespage, and that can be a jarring transition since the headspace of the two is so vastly different.

By contrast, the headline on your newsletter just needs to get the e-mail opened – an e-mail that sits in their inbox til they’re ready to read it. You’ve got that entire e-mail to presell them on the idea you’re presenting, and can even give them a couple of alternative items to check out. And as long as they’re on your list, it doesn’t matter whether or when they go to Twitter now. And an e-zine issue followed with 3 or 4 reminder tweets at Twitter can be a powerful combination for those who ARE still using Twitter actively.

That covers WHY you want your Twitter followers on your opt-in lists too – so now let’s look at the best way to achieve that…

Start with the fact that Twitter is a social networking platform, and all that entails about the headspace of users when they interact with it. Even if you are following the Advanced Twitter Marketing System to keep your following tightly targeted in your niche, it’s still not a true sales environment – but at least you know what your followers’ area of interest is and what they expect from you.

But there are certain truths common to almost everyone everywhere – certain things that break through whatever they’re thinking about and say ‘Hey – Look At Me!’ Traffic accidents, fights, parades, beautiful people… and anything that’s FREE!
Even if it’s not something they’d use, people still tend to check out anything that pops onto their radar as a ‘free gift’.

See where I’m going with this? Say you were going to sell me a Canon GL1 video camera – am I more likely to respond to a tweet like:

Buy your Canon GL1 here – {saleslink} Great prices!

or one that says:

Free report shows 12 reasons you should choose the Canon GL1 over others – {saleslink/free-report/}

The first one I might check out if I was already planning on getting a GL1 right now – but the second one would get me to download the report even if it was just a ‘someday…’ thought to get the camera. Bingo! I hit your squeeze page, join your list and get my report – thank you very much! You gave me helpful information, for free, on a topic I’m very interested in. Of course I’ll read the first few e-mail you send me, and if they’re well done, keep on reading them. I’ve identified myself as a prospect, now it’s up to you to warm me up and sell me the camera. Which you now can do, since I’m on your list.

Try it right now – log into your account at Resell-Rights-Fortunes.com and do a search for products that match your keyword, limiting the search to those products that can be given away free and come with a squeeze page. Pick two and take a few minutes to put their squeeze pages online with your opt-in code on them. Now send a twwet for each of them – something like these that have been working for me on Twitter:

FREE case-study with squeeze page – build YOUR lists giving it away – http://www.AdvancedTwitterMarketing.com/case-study/

Free Download: Build your list giving away ‘Article Marketing Overview’ – http://Start-Article-Marketing.com/overview/

If you’ve used the Advanced Twitter Marketing System to build a targeted following of thousands, you should see signups starting to trickle in from the first or second time you tweet your free downloads. Alternate the two, sending each 3 or 4 times a day and watch your followers pick up your reports and add themselves to your lists!

Don’t focus too much on this – it shouldn’t be your only form of list-building, nor should these be your only tweets – remember to retweet great posts from those you follow, as well as getting your own tweets in too.

Remember too that you can have more than one free download for each product, and can set them up for every niche you target – that’s the beauty of Resell-Rights-Fortune.com, in that the same search can be done in one niche or in any combination of them – and with thousands of e-books, audios and videos inside, they’ll never run out of great products for you to use with in building your lists using Twitter!

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  1. Don’t Use Advanced Twitter Marketing To Build And Sell Twitter Accounts




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